Who cares about earnings? For tech startups, growth is everything. The industry is obsessed with growth-oriented lists, such as Deloitte (US)'s top 50 fastest growing list and Forbes' top 25 list. They are convinced that growth and income curves should be like hockey sticks, with a short accumulation in the early stage, and then a rapid continuous upward trend. It doesn't matter how this trend is achieved. In fact, the stress of this desire for growth often leads to poor sms marketing service behavior, and the "one-shot-or-all" gambler's mentality is exacerbated. Some companies, in order to grow, do not hesitate to violate business norms and sacrifice the physical and mental health
of their employees, thereby negatively affecting society and even the entire planet. Even those fast-growing unicorns abide by the law and offer generous benefits to their employees. But as I described at the beginning, here's the bad thing: rapid growth is built on constant losses. In the example I gave at the beginning of the article, I sold a commodity with a cost of $10 at a price of $5, and ended up losing $5w. If you ask a lot of people (especially those who are not in the SaaS industry), can a business model be called a good business model if it can consistently bring in net losses? I guarantee their answer is a one-sided "no". So take a look at the tech unicorns that recently filed for IPOs: